As Black History Month begins, we should acknowledge the contributions that Black Americans have made to our country and find ways to honor them. Some people read about famous or often overlooked Black Americans or donate money to a charity that helps Black communities. One great idea is to support Black-owned businesses both financially and by giving them good publicity.
The number of Black-owned businesses rose 38% between February 2020 and August 2021, with the strongest growth in the Mid-Atlantic and Southern states. According to a 2022 Brookings Institute study, there are 3.12 million Black-owned businesses in the U.S. However, Black business owners struggle to raise capital and pay for overhead and workers' salaries. One study indicates that only 1% of Black-owned businesses are given loans in their first year, compared to the 7% of white-owned businesses. More should be done to help Black-owned businesses receive better equality and become more profitable.
Some ways customers can support Black-owned businesses include:
Financially stable companies can give support to Black-owned businesses by building business relationships with them. For example, distributors can offer promotional products to Black-owned businesses for them to give to their customers. Companies can also offer mentorship or consulting services to new or small businesses at discounted or pro bono rates.
If you have any questions or would like more information on how to support Black-owned businesses, please shoot us an email at firstname.lastname@example.org.
With winter is almost here, demand for winter essentials will increase. Promotional products companies should capitalize on the season by giving away samples of products and by encouraging their clients to order items they might need now. These items include sweaters, beanies, and sanitizers.
Business cards are a great recruiting tool to have when you're introducing yourself to a new client. Whether it's at a trade show or business convention, a card helps the client remember you long after the first meeting. Still, your business card needs to grab the client's attention. With the right design and presentation, you can learn how to make business cards stand out for new clients.
Thanksgiving is a special holiday where families and friends get together to give thanks for what they have and enjoy a lovely meal. Hosts might buy items to befor the occasion or guests might give gifts to the hosts to thank them for the invite. Food, drinks, cooking items and decorations are among the great products for celebrating Thanksgiving.