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Many people associate rush orders with the yearend holidays. The truth is rush orders occur throughout the year as birthday parties, weddings and other significant events often lead to customers ordering last-minute items. Retailers and promotional product businesses need to plan ahead on how to process the orders, deal with customers' expectations and learn other ways that businesses can handle rush orders year-round.
Companies need to make sure the have a large enough and qualified workforce to handle rush orders. If feasible, consider setting up a subsection within the sales department that specially handles rush orders. Management must encourage and motivate their workers when they face a tight deadline, especially on bulk orders. They must also set realistic production schedules so that the employees don't burn out or work so fast they make mistakes. Train new employees so that they know what to expect when dealing with rush orders.
Set up efficient software programs that can spot potential mistakes and keep orders on schedule. Businesses should also recognize their most popular products and keep track of inventory so that those items rarely run out.
Another key factor is the shipping method. The majority of businesses use a 5-day or less turnaround schedule, from when the rush order is placed to the product being delivered to the customer. Promotional products companies should use domestic suppliers to get orders produced in time. UPS and FedEx are the most reliable delivers for getting packages to customers on time, offering various shipping methods, such as ground vs air delivery
Shipping costs must be considered too. Businesses should pick the plan that best fits their budget and plan shipping times accordingly. While many companies pass the shipping costs onto the customers, they need to be competitive with the shipping price so as not to lose future sales from the customers.
Whenever a customer places a rush order, companies need to be upfront and realistic about expectations from that order. The webpage that focuses on orders needs to give clear information on the turnaround schedule, shipping options and fees. Representatives must give the same information to clients who order by phone or texts. List customer service emails and phone numbers on the company website and social media platforms to allow customers to contact you with questions or concerns. If the item the customer requested is unavailable, contact them soon and offer a similar alternative item . A well-informed and happy buyer remains loyal to your brand.
For questions or more information about ways that businesses can handle rush orders year-round, please contact one of our representatives at Brand RPM.